MWC Advertising. Message. Delivered.
Reaching All of the Iron Range
As a local advertising agency, we recognize the importance of community involvement and understand the significance of supporting businesses in Northern Minnesota. Because we live, work, and play in your communities, we work as a strategic partner focused on growing your business, from brand awareness to sales activation. Our team of experts is dedicated to identifying your unique opportunities and challenges. We then build strategies around those to connect with your ideal customers and deliver successful marketing messages that reflect the voice of your brand. That message is broadcast through the community using our extensive range of advertising channels, including radio, online, television, social media, print, billboards, and mobile apps.
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Reach your ideal client
Meet our team
Kristi Westrem
Kaye Collier
Craig Coombe
Jim Heitzman
Christy Lang
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Local Influencers
Local influencer marketing utilizes local personalities who have a significant number of followers within a specific geographic area to endorse compatible brands. The objective is to increase brand awareness and drive conversions. These personalities, or influencers, use their platforms to talk positively about products or services, leading to increased sales for the companies they represent. Through our affiliated radio stations, we have a range of prominent Northern Minnesota personalities that can help promote your business both on-air and off.
Tom Baldrica
I am an ardent supporter of the Mesabi Humane Society, Merry TubaChristmas, the Northern Lights Music Festival, and any event or organization that champions the performing arts. Having spent 20 years as a marketing and promotion executive with Sony music Nashville, Average Joes Entertainment and Show Dog Universal Records, I am a big believer in the power of radio advertising, and I’m willing to do whatever it takes to make the campaign successful!
Jessie B.
I am the president of You Matter Bags, MN providing backpacks with hygiene products, pajamas, socks and underwear, books and journals for area foster children and children of homeless parents. We have served over 250 children in the area with backpacks. I support area non-profit animal shelters by announcing the furball of the week as well as fundraisers they hold. The welfare and support of children and animals has always been important to me and my role in radio helps me to share with others the needs of these two groups.
Rollie Dethloff
Earlier this Spring a co-worker heard about a local robotics team that was heading to the National Competition in Houston, Texas. The other morning show hosts in the market and I worked together to facilitate live interviews on our morning shows spotlighting the students and their accomplishments as they got ready to move on to the national competition. This moment stands out to me because it is a great example (in addition to Public Service Announcements and advertisements) of what local radio can be used for, highlighting the members of our community, and letting more people know about their journey.
Scott Hanson
I support many local non-profit organizations in our community. I emcee the Polar Plunge in Grand Rapids to support the Special Olympics and the Annual Walk to End Alzheimer’s Disease in Chisholm. I emcee and support Hibbing/Chisholm Youth Hockey at several fundraisers and banquets throughout the year. I work with the Hibbing Area Chamber of Commerce as emcee at many of their events including their annual dinner. Local businesses often request me to voice their advertising messages and host live, on location broadcasts from their businesses. I have hosted a morning radio show in Northern Minnesota since 1986.
Focused on Northern Minnesota
MWC Advertising prides itself on being focused on the communities around the Iron Range. We strongly believe in the power of building meaningful relationships with individuals and organizations. We recognize that such connections are essential to creating a thriving local community. Therefore, we work closely with organizers of community events and have established sponsor relationships with Ely Winter Festival, Cook Timber Days, Honktoberfest, ALS Never Surrender Blizzard Tour, Mountain Iron Merritt Days, Embarrass Region Fair, and Blueberry Art Festival. Our various advertising channels are a great way for businesses and organizations to zero in on visitors and get the word out. Whether it’s through social media, online campaigns, traditional media or live remote broadcasts, we’re dedicated to helping our communities thrive.
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HIBBING, MN
807 W 37th St
Hibbing, MN 55746
tel  +1 218 263 7531
fax  +1 218 263 6112